Privacy and Cookie Policy
The website is owned and operated by Elite Group Holding and/or its affiliates and subsidiaries (together "we" or "us"). Elite Group Holding is the data controller of the personal information it processes unless otherwise stated and is a limited liability company incorporated under the laws of the United Arab Emirates, and its registered office is at PO Box 393316, Dubai, United Arab Emirates. We take your privacy very seriously and therefore want you to know how your data is collected, used, shared, and stored, which is described in this Privacy and Cookie Policy.
This Privacy and Cookie Policy applies if you use our services, or if you contact us or we contact you about them, which may include, but is not limited to:
- Using any of our platforms including, but not limited to, www.theelitecars.com website;
- General inquiries;
- Involvement in any recruitment processes; and
- Customer service channels associated with our services, and/or products.
Data Collection and Use
We (and our authorized service providers) collect information supplied by you via the website, other websites operated by us, or any of our website customer service channels including without limitation on the phone, via email, via WhatsApp, or our Live Chat feature (where available). We and such service providers also collect information when you visit our website, other websites operated by us, or from third parties authorized to share your information with us. We and our authorized service providers may collect some of this information even if you are not a registered user or do not place an order.
This information may include:
- Contact and personal details such as name, address, phone number, email address, date of birth, gender, and nationality;
- Website statistical information such as your location, the URL you use to access the website, browser or device type/unique fingerprint, your computer's IP address and domain type, which pages you visited, search terms you entered, and items you clicked on;
- Where you provide the information of a third party to us, you are confirming that you have their consent to do so.
Credit/Debit Card
All credit/debit card details and personally identifiable information will NOT be stored, sold, shared, rented, or leased to any third parties.
How We Collect Your Information
Most of the personal information we process is provided to us directly by you for one of the following reasons and we will only use your personal information in accordance with applicable data protection law.
- You have made a complaint or inquiry to us;
- You have made an information request to us;
- You subscribe to receive communications from us; and
- We may also receive personal information indirectly, in some circumstances.
How We Use Your Information
We (and/or the entities or companies listed in the "Whom may we share information with" section below) may use your information for the following purposes:
- To assist you with your customer service queries or provide information you have requested;
- To provide you with a personalized or improved website experience;
- For analytical or statistical purposes;
- To improve our service offering or website;
- To combine it with information we already hold lawfully through other sources;
- To protect our rights, safety, or the safety of others including fraud prevention; and
- For any purpose required by law or regulation.
We may offer a Live Chat feature and/or the ability to communicate with us via WhatsApp to assist you with queries you may have. Where available we may record and store all chat conversations. These transcripts are only accessed for customer service purposes.
Where We Store Your Information
When you give us your information it could be transferred, stored, or processed in a location outside the United Arab Emirates, as further described in the section "Whom may we share information with".
Whom May We Share Information With
We may share your information with any of the following:
- Our group companies;
- Carefully selected third parties with whom we have a relationship and who may contact you or utilize your data only for reasons pre-agreed with us, including marketing and re-marketing;
- Service providers who perform services on our behalf, such as information technology, website maintenance, surveys, and market research or advertising and marketing;
- Our professional services providers such as legal, audit, financial, and insurance advisers;
- Any assignee, successor operator, or prospective purchaser of the Website or us; and
- Any legal, regulatory, law enforcement, government, or municipal bodies.
We use data processors who are third parties who provide elements of services for us. Our internal policy is to use reasonable endeavors to seek to have arrangements in place with our data processors to protect your data.
In some circumstances, we are legally obliged to share information. For example, under a court order or where we cooperate with other supervisory authorities in handling complaints or investigations. We might also share information with other regulatory bodies in order to further their, or our, objectives.
Cookies
Our website uses first-party cookies (very small files that are sent by us to your computer or other access devices) and other similar technologies which we can access when you visit our website in the future. We may also use third-party cookies.
There are five types of cookies:
- Website functionality cookies: These cookies enable you to browse the Website and use our features such as shopping baskets.
- Website analytics cookies: We use these cookies to anonymously measure and analyze how our customers use the website. This allows us to continuously improve our website and your browsing experience.
- Customer preference cookies: When browsing online, the website will remember your preferences (for example your username, language, or location). This makes your browsing experience simpler, easier, and more personal to you.
- Targeting cookies: These cookies collect information about your browsing habits to deliver relevant advertisements and content to you.
- Session cookies: These are temporary cookies that are used for the duration of your visit to our website.
You may refuse to accept cookies by modifying the settings in your browser. However, this may prevent you from using the full functionality of our website.
Data Retention
We only retain personal information for as long as we need it for the purposes for which we have collected it. We may need to retain certain information to comply with legal obligations or for legitimate business purposes such as auditing, dispute resolution, or record keeping.
Data Security
We have implemented appropriate technical and organizational measures to protect your personal information from unauthorized access, disclosure, alteration, or destruction. However, no data transmission over the internet or electronic storage method is 100% secure, so we cannot guarantee absolute security.
Changes to This Privacy Policy
We may update this Privacy and Cookie Policy from time to time to reflect changes in our practices or legal requirements. We encourage you to review this policy periodically for any changes.
Contact Us
If you have any questions or concerns about this Privacy and Cookie Policy, please contact us at:
Elite Group Holding
PO Box 393316
Dubai, United Arab Emirates
Email: inquiry@elitegroupholding.com
Phone: +971 2 806 0000